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By The Apto Team on May 16, 2019

Ready to create a presentation-ready property website in seconds?

No entering the address and relevant details over and over again, no messing with formatting, no wondering if you missed something.Hornby Minitrix Britannia N203 70000 BR Green N Gauge Steam Locomotive Just a beautiful website created straight from your CRM, autopopulated with the details there, and complete with lead capture form for prospects to register interest.The Little Bus TAYO Main Garage and Tayo Rogi Set Bus Depot Center Playset

Antique Hand made dominoes set with original box with sliding lidSend the URL directly to your top contacts or post it on listing sites. Either way, every inquiry you receive is captured and centralized within Apto for easy follow-up.

Watch the video to see how it works

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By Kim Howard on May 14, 2019

stark building-320x180According to the latest "DNA of #CRE" survey, 50% of CRE marketers use videos or 3D tours for property marketing.

Video marketing is only going to increase in popularity in the coming years. According to a report from HubSpot Research, more than 50% of consumers want to see videos from brands—more than any other type of content. The Hungarian Chess Set - Pieces Only - 3.875 King - Ebonized Boxwood & BoxwoodAnd for commercial real estate, it just makes sense! What better way to show off a property than a video tour?

Whether you’re creating videos and tours in-house or outsourcing to third-party companies, savvy commercial real estate marketers need to be aware of the latest trends—and the best tools and companies available to create professional-looking videos.The Grandmaster Chess Set - Pieces Only - 3.25 King - Red Gilded That’s why we put together a list of the top companies who provide video content and drone or 3D tours to the commercial real estate industry, as well as some tools you could use yourself to make high-quality videos.

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By The Apto Team on May 9, 2019

teamworkEveryone manages someone.2011 Trevor Bayne First Nationwide Win Car Autographed 1 24 Nascar Diecast

Maybe your commercial real estate brokerage team includes you and one admin to support you. Maybe you manage one other broker, or 10. Or perhaps you’re an independent contractor and it’s really just you! Even then, you’re managing yourself and your work and output every day.Superior WWII Naval 1 1200 Ship Collection NM As they say in commercial real estate, you eat what you kill, so you have to make sure you’re managing yourself as best you can.

Whatever size your team, instilling accountability can be difficult. Here are three tips to make it easier by structuring accountability into your processes.MTH 20-3211-1 GRAND TRUNK 2-8-2 USRA LIGHT MIKADO STEAM LOCOMOTIVE O SCALE TRAIN

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By Kim Howard on May 7, 2019

NAIOP ICON conference-2Last year, we compiled a list of the top commercial real estate conferences for brokers to attend in 2019.

While they’re specific to commercial real estate professionals, the agenda and sessions at most of these are focused on broad topics that almost all brokers would find useful: macro economy updates, demographic trends, technology best practices, etc.1989 LARRY PEARSON SERIES 1 - RUBBER TIRE - PONTIAC NAME

But there are also several great smaller conferences coming up this year that are geared towards specific commercial real estate specialties.Bmw 6-Series M6 Schubert Motorsport Winner Round 3 Vln 2016 SPARK 1 43 SG370 A lot of brokers specialize in a particular property type or other niche, and if you’re one of them, you’ll want to check out some of these conferences below, covering industrial, multifamily, healthcare, or retail/office/mixed-use real estate.

Topics: Industry News
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By The Apto Team on May 2, 2019

emails-marketing-320x180Whether you call it an email “blast” or a “push” or a “send,” an email sent to hundreds or thousands of people at once can still be an effective commercial real estate marketing strategy.Vintage resin cast cribbage board

It cannot and should not replace one-on-one connections and conversations, but there are still times when a mass email can come in handy. Starlord starwars complete gamma two games first flatbox Edition 1970Maybe you send a monthly newsletter with market news and trends to your network of contacts, or perhaps you want to get the word out on a new listing (after you’ve already called your top contacts and likely buyers, of course).Art model 294-ferrari 166 mm sp mille miglia - 1951 palmer 1 43

Mass email may seem like an old-school strategy, but it’s still around for a reason. Here are a few tips to up your game and write emails that people actually want to read.

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By The Apto Team on Apr 30, 2019

watch_by_computer-720230-editedIt’s Tuesday morning, and you have a call block for prospecting on your calendar.Tgv la poste oh digital sound jouef nine

You put Outlook on one screen and Excel on the other. You pull up a browser with your CRE data provider of choice, as well as LinkedIn, Twitter, Facebook, and Google—all on individual tabs. MTH 20-2632-1 Union Pacific AC4400CW Diesel Engine W PS2Then you scan your contacts to figure out a strategy, filtering in Excel to define your target group. Les Aventuriers du Rail Autour du Monde jeu en Français NeufFinally, you pick up your phone and call the first contact in your spreadsheet.

Sound familiar? No wonder GMP Penske racing Donohue 3 race car set 1 43 Sunoco T-70 Lola wood box. It can take a lot of time each day to get fully prepared and make connections.

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By 4594 Broadway Limited 4-8-4 Northern with Sound & DCC - Paragon3 Santa Fe 3756 on Apr 23, 2019

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brokers-suits-coffee-320x240You, the commercial real estate broker, live and breathe your market. Helping businesses find space to lease or buy is what you do and what you know so well.

As for the people running those businesses, they have other things on their minds! Matel SCRABBLE DELUXE and Franklin Scramble MasterWhile some might have a bit of familiarity with the market, many of them don’t have the faintest clue as to how to find the right space for them.

So while you’re aggressively calling to win their business, keep in mind that they’re probably pretty stressed about the thought of the move. 2006 Al Purkey DB206G592 1 24 Late Model Dirt Car ADCConsidering rent may consume up to 20% of company revenues, depending on the industry, and that the devil is in the lease details, it's important they make the right decisions. That starts with selecting the right broker for their needs.

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By The Apto Team on Apr 18, 2019

For many brokers, creating marketing materials for a property is a frustrating ordeal.

Even if you have the technology in place to create websites and brochures, you’re often entering details over and over, VOLO'S GUIDE TO THE NORTH FORGOTTEN REALMS DUNGEONS & DRAGONS AD&D TSR 9393 - 1wondering if you missed something, or fiddling with the formatting. Then once the site is out there, you’re left sifting through unqualified leads.

And what about those off-market deals that you know you can sell, but don’t necessarily have the budget for materials that can help showcase the property?Modern Board Game Lot - 5 Games - Next Step after gateway games - Factory Sealed

You don’t have time or resources for all that. You need a professional website that’s easy to create, that’s built from the system you already have in place, with a centralized hub to organize and follow up with the leads that you reach out to or that come in on their own.WARGAMER THE RISE of the HOUSE of SAUD game (UNPUNCHED)

Well, we’ve got good news. We just launched Apto Property Sites, our latest product feature designed to help you work your deals more efficiently.

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