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By The Apto Team on May 16, 2019

Ready to create a presentation-ready property website in seconds?

No entering the address and relevant details over and over again, no messing with formatting, no wondering if you missed something.Lima locomotive SNCF BB 17029 h0 552434 scale Just a beautiful website created straight from your CRM, autopopulated with the details there, and complete with lead capture form for prospects to register interest.Porsche 917 K GULF WYER 24h Le Mans Rodriguez Kinnunen 1970 RARE NOREV 1 18

K-Line Heavyweight O Chesapeake Ohio C&O 2500 Lighted Passenger Observation CarSend the URL directly to your top contacts or post it on listing sites. Either way, every inquiry you receive is captured and centralized within Apto for easy follow-up.

Watch the video to see how it works

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By Kim Howard on May 14, 2019

stark building-320x180According to the latest "DNA of #CRE" survey, 50% of CRE marketers use videos or 3D tours for property marketing.

Video marketing is only going to increase in popularity in the coming years. According to a report from HubSpot Research, more than 50% of consumers want to see videos from brands—more than any other type of content. Battletech painted Clint II C battlemech NCCAnd for commercial real estate, it just makes sense! What better way to show off a property than a video tour?

Whether you’re creating videos and tours in-house or outsourcing to third-party companies, savvy commercial real estate marketers need to be aware of the latest trends—and the best tools and companies available to create professional-looking videos.Lionel 3366-100B White Circus Horse Figures (9) in Separate Sale Box That’s why we put together a list of the top companies who provide video content and drone or 3D tours to the commercial real estate industry, as well as some tools you could use yourself to make high-quality videos.

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By The Apto Team on May 9, 2019

teamworkEveryone manages someone.Märklin 8841 E-LOK 110 Red DB a35

Maybe your commercial real estate brokerage team includes you and one admin to support you. Maybe you manage one other broker, or 10. Or perhaps you’re an independent contractor and it’s really just you! Even then, you’re managing yourself and your work and output every day.Ives 67 Caboose PARR Tin Litho No 70 Landscape OB Prewar O Gauge X280 As they say in commercial real estate, you eat what you kill, so you have to make sure you’re managing yourself as best you can.

Whatever size your team, instilling accountability can be difficult. Here are three tips to make it easier by structuring accountability into your processes.Ferrari 512 S 182 Alpine Rallye 1600 181 Solid Metal Era

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By Kim Howard on May 7, 2019

NAIOP ICON conference-2Last year, we compiled a list of the top commercial real estate conferences for brokers to attend in 2019.

While they’re specific to commercial real estate professionals, the agenda and sessions at most of these are focused on broad topics that almost all brokers would find useful: macro economy updates, demographic trends, technology best practices, etc.Death Guard Lord of Contagion - Pro Painted WH40k Chaos Nurgle Plague

But there are also several great smaller conferences coming up this year that are geared towards specific commercial real estate specialties.Märklin h0 E-LOK 37476 e69 DB Pauline OVP Mint Condition with all documents A lot of brokers specialize in a particular property type or other niche, and if you’re one of them, you’ll want to check out some of these conferences below, covering industrial, multifamily, healthcare, or retail/office/mixed-use real estate.

Topics: Industry News
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By The Apto Team on May 2, 2019

emails-marketing-320x180Whether you call it an email “blast” or a “push” or a “send,” an email sent to hundreds or thousands of people at once can still be an effective commercial real estate marketing strategy.Dragon Themed Chess Set - Exc. Condition

It cannot and should not replace one-on-one connections and conversations, but there are still times when a mass email can come in handy. Russian 2s34 Hosta Self Propelled BB Mortar Kit Trumpeter 1 35 tr09562 ModMaybe you send a monthly newsletter with market news and trends to your network of contacts, or perhaps you want to get the word out on a new listing (after you’ve already called your top contacts and likely buyers, of course).REVELL Mercedes-Benz Act ros MP3

Mass email may seem like an old-school strategy, but it’s still around for a reason. Here are a few tips to up your game and write emails that people actually want to read.

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By The Apto Team on Apr 30, 2019

watch_by_computer-720230-editedIt’s Tuesday morning, and you have a call block for prospecting on your calendar.Lionel HO Scale item no6-58008 Denver & Rio Grande Challenger 4-6-6-4

You put Outlook on one screen and Excel on the other. You pull up a browser with your CRE data provider of choice, as well as LinkedIn, Twitter, Facebook, and Google—all on individual tabs. BMW 2002 Ti RÖHRL marecek-BAVARIA RALLYE 1969 - 1 43 Trofeu 1722Then you scan your contacts to figure out a strategy, filtering in Excel to define your target group. Playmat Sleeve Yu-Gi-Oh Yujo Teen Hero 03Finally, you pick up your phone and call the first contact in your spreadsheet.

Sound familiar? No wonder HO SCALE ATLAS gold ITEM NORFOLK SOUTHERN U23B HIGH NOSE LOCO RD. It can take a lot of time each day to get fully prepared and make connections.

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By Sun4953 by Sun Star fiat 124 Abarth Montecarlo 1976 cambiaghi-scabini 1 18 on Apr 23, 2019

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brokers-suits-coffee-320x240You, the commercial real estate broker, live and breathe your market. Helping businesses find space to lease or buy is what you do and what you know so well.

As for the people running those businesses, they have other things on their minds! 18300 Mercedes L3500, Circus Roncalli, Horse Transporters 1 43 Premium ClassixxsWhile some might have a bit of familiarity with the market, many of them don’t have the faintest clue as to how to find the right space for them.

So while you’re aggressively calling to win their business, keep in mind that they’re probably pretty stressed about the thought of the move. Lionel 3456 car w box, great condition, likenew,clean sold as picturedConsidering rent may consume up to 20% of company revenues, depending on the industry, and that the devil is in the lease details, it's important they make the right decisions. That starts with selecting the right broker for their needs.

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By The Apto Team on Apr 18, 2019

For many brokers, creating marketing materials for a property is a frustrating ordeal.

Even if you have the technology in place to create websites and brochures, you’re often entering details over and over, 3046 Märklin Dampflok Serie SNCF 150X29 Top Zustandwondering if you missed something, or fiddling with the formatting. Then once the site is out there, you’re left sifting through unqualified leads.

And what about those off-market deals that you know you can sell, but don’t necessarily have the budget for materials that can help showcase the property?Lionel 6- 9527 F.d Roosevelt Presidential Campaign Car Milwaukee Road O scale

You don’t have time or resources for all that. You need a professional website that’s easy to create, that’s built from the system you already have in place, with a centralized hub to organize and follow up with the leads that you reach out to or that come in on their own.Goku ultra instinct vs Jiren miniature Dragon Ball Super 32mm akira toriyama

Well, we’ve got good news. We just launched Apto Property Sites, our latest product feature designed to help you work your deals more efficiently.

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